LoQal FranX
AI-native franchise expansion · India-first

Match the right investors with the right brands — faster.

LoQal FranX is an AI-native franchise-expansion CRM. It scores leads, recommends brand-to-investor matches, and grounds every suggestion in a 490+ brand knowledge base — so your team spends time on deals that actually close.

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490+ brands · AI matchmaking · iOS & Android · Two-way CRM sync

RAG-grounded match ₹ India-first
490+
brands in the knowledge base
12+ sectors
matched across budgets & cities
3
platforms — web, iOS & Android
₹ India-first
commercial rails & govt-scheme matching
Try it live

Find your brand match in seconds

Pick a budget, a sector and (optionally) a city. Watch LoQal FranX rank the best-fit brands and recompute the match score live — exactly how the real product surfaces deals.

Your criteria

Adjust anything — results re-rank instantly.

Investment budget
Sector
AI-ranked brand matches —

Illustrative sample data. The live product ranks across the full 490+ brand knowledge base with RAG-grounded intelligence.

Why teams switch

Franchise expansion is a matching problem buried in busywork

Most CRMs were built for generic sales — not for pairing investors with brands across budgets, cities and sectors. So qualification is manual, brand knowledge lives in PDFs, and good leads go cold.

Without LoQal FranX

  • Leads scored on gut feel; reps chase the wrong fits.
  • Brand details trapped in scattered decks and PDFs.
  • Investor and brand data live in two disconnected tools.
  • Every AI call bills per token — costs balloon at scale.

With LoQal FranX

  • AI scores each lead and ranks the best brand matches.
  • Brand documents are extracted into structured, searchable intelligence.
  • One pipeline for investors, brands, deals and launches.
  • Self-hosted AI runs at zero per-call cost by default.
Omnichannel

Meet leads where they are

Reach every investor and franchisee on the channel they actually answer — WhatsApp and voice first, with SMS and email built in.

WhatsApp

Two-way WhatsApp conversations with leads — the channel India replies on. Templates, alerts and full thread history in the CRM.

IVR / voice

Inbound and outbound voice with IVR routing, click-to-call and call logging — every conversation captured against the lead.

SMS

Transactional and follow-up SMS, sequenced alongside your other touchpoints so nothing slips.

Email

Email outreach and nurture, logged in context next to calls and chats for one unified timeline.

Capabilities

Everything you need to run AI-driven franchise expansion

A focused toolset — built around matching, intelligence and pipeline — not bolted onto a generic CRM.

AI matchmaking & scoring

Lead scoring plus lead→brand recommendations and investor↔brand "matchment" — surfacing the highest-probability deals first.

RAG over 490+ brands

Every recommendation is grounded in a retrieval-augmented knowledge base of 490+ brands — answers you can trace, not hallucinate.

Configurable AI layer

OSS / self-hosted (Ollama) by default at zero per-call cost — privacy-first — with optional paid providers routed per use case.

Deal pipeline & launches

Track investors and brands through stages from first contact to signed deal and live launch — with an executive dashboard narrative.

Brand-document AI extraction

Drop in brochures, FDDs and decks — AI extracts positioning, capex, competitors and terms into structured brand intelligence.

Contact management

Sync phone contacts, classify and group them, and log calls, SMS, WhatsApp and email. Lead contacts auto-link to the CRM; personal and family contacts stay private.

Two-way CRM sync

Bi-directional sync with the CRM and tools you already use — adopt LoQal FranX without ripping out your existing stack. 200+ integrations and counting.

Govt-scheme matching & ₹ rails

Built for India: match investors to relevant government schemes and run rupee-first commercial rails end to end.

Mobile + web

Native iOS and Android apps alongside the full web app — your team works deals from anywhere, with the same data everywhere.

Brand intelligence

Positioning and competitor context for each brand, so reps and investors make informed decisions in seconds.

Built for every side of the deal

One platform, tailored to how you expand

Whether you list a brand, invest in one, or broker between them — LoQal FranX shapes itself to your role.

For franchise brands

Expand faster with AI-qualified investors

Stop sifting through unqualified enquiries. LoQal FranX brings you investors who match your capex, city and sector — and keeps your brand intelligence sharp.

  • Pre-qualified leads — AI scores investor fit before your team picks up the phone.
  • Faster launches — manage the journey from match to signed deal to opening in one pipeline.
  • Always-current brand profile — AI extraction keeps positioning, capex and competitor context up to date.
Request access for your brand
Qualified investor · Pune
Budget ₹20L · Food & Bev
96
Qualified investor · Hyderabad
Budget ₹18L · multi-unit intent
91
Qualified investor · Jaipur
Budget ₹15L · first franchise
85
For investors & aspiring franchisees

Find the right brand for your budget, city and sector

Tell us your budget, preferred city and sector. LoQal FranX recommends the brands that genuinely fit — backed by real brand intelligence, not advertising.

  • Personalised matches — ranked brand recommendations for your exact criteria.
  • Transparent intelligence — positioning, capex and competitor context grounded in a 490+ brand base.
  • Scheme-aware — see relevant government schemes that may support your investment.
Find your brand match
HappiTea
Tea · QSR beverages · ₹15–25L · matches your city
94
Chaska
QSR · chaat · cart-to-café · low capex
88
5àSec
Garment care · home services · scheme-eligible
71
For consultants & brokers

Manage many investors and brands in one matchmaking workspace

Run your whole book from a single pipeline. Match across budgets, cities and sectors, and keep every relationship moving with full context.

  • Portfolio matchmaking — pair any investor with the best-fit brands across your entire roster.
  • One pipeline, every deal — track leads, meetings and signings across brands without switching tools.
  • Contact intelligence — sync and classify contacts, and log calls, WhatsApp and email in context.
Set up your workspace
12 active investors
Across 5 sectors · ₹8L–₹1Cr
live
7 deals in pipeline
3 in meeting · 2 near close
+2
Best match today
Chai Junction ↔ investor · Pune
92
Deal pipeline

Watch deals move from lead to close

Every investor and brand flows through clear stages — LoQal FranX keeps the whole pipeline visible and moving.

Lead

RVRahul V · Pune72
₹18L · Food & Bev
ASAisha S · Delhi64
₹35L · Retail
KMKiran M · Jaipur58
₹12L · Education

Matched

NPNeha P · Bengaluru88
↔ GlowBar Salon
TSTarun S · Hyderabad81
↔ PulsePoint Gym

Meeting

VGVikram G · Mumbai90
↔ Spice Route Kitchen

Deal

PRPriya R · Bengaluru95
↔ HappiTea
How it works

From first contact to signed franchise — in four steps

1

Capture & connect

Bring in leads, sync contacts and connect your existing CRM two-way. Brand documents are extracted into structured intelligence.

2

Score & match

AI scores every lead and recommends the best investor↔brand matches, grounded by RAG over 490+ brands.

3

Engage & nurture

Log calls, SMS, WhatsApp and email; move high-fit deals through your pipeline with full context.

4

Close & launch

Sign deals on ₹ India-first rails, match relevant govt schemes, and track launches on the executive dashboard.

Get started

Request access — tailored to how you expand

We onboard brands, investors and consultants in cohorts. Tell us a little about you and we'll set up the right workspace.

Chat on WhatsApp arun@loqal.ai

Plans that fit your role

Pricing is tailored to your team size and how you use AI. Talk to us and we'll recommend the right tier.

Brands

Inbound investor qualification, brand intelligence and launch pipeline.

Investors & aspiring franchisees

Personalised brand matching, transparent intelligence and scheme awareness.

Consultants & brokers

Manage many investors and brands across one matchmaking workspace.

Request access

No pricing surprises — we'll get in touch to scope the right plan.

Prefer chat? "Send on WhatsApp" opens WhatsApp with your details ready to send. Email also works.

FAQ

Questions, answered

AI is at the core, not bolted on. Lead scoring, investor↔brand matchment and brand-document extraction are built in and grounded by retrieval-augmented generation over a 490+ brand knowledge base — so recommendations are traceable, not guesses.
The AI layer is configurable. By default it runs on open-source, self-hosted models (Ollama) at zero per-call cost and keeps data in your environment. You can optionally route specific use cases to paid providers when it makes sense.
No. LoQal FranX offers two-way CRM sync for contacts and deals — with 200+ integrations and counting — so you can adopt it alongside your existing stack.
Yes — India-first. That includes rupee-first commercial rails and government-scheme matching, alongside the matchmaking and pipeline features.
Contact management can sync and classify your phone contacts and auto-link lead contacts to the CRM, while personal and family contacts stay private. You stay in control of what becomes a CRM record.
Yes — native iOS and Android apps plus a full web app, all working from the same data.